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The GTO ad is ridiculous and sad in so many ways. It prowling through the “jungle,” but really a deforested and -ready made- paved path. Aren’t tigers and their habitats endangered? And don’t get me started with the sexualization of the woman in the car and the big reveal of the tiger in the front compartment.

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I think I’m just confused about the Maddie commercial. Sure, she loves her dog more than anyone else, but is the film going backwards? I’m always surprised by when an ad isn’t about the thing it’s about.

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After reading the whole post, this is what sticks out the most, “Too often, as in the Flowers by Judy Skylark commercial, animals begin to look like products, like accessories to human life, when they’re conscripted for marketing purposes.” If we conscript animals for making cars, what other products are created through heedless conscription? Even worse, what ideas, methodologies, and life rhythms are unconsciously conscripted (or even worse prescripted onto us) heedlessly.

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